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The Basics of Organizational Storytelling
Thurs., April 15, 6:30 to 9 p.m.
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For a more advanced organizational storytelling experience, check out our all-day seminar on Friday, April 16.

Storytelling has become an essential skills for managers and organizational leaders because it aids in establishing trust, articulating values, sparking innovation, inspiring action, sharing knowledge, building community, and generating followers and new leaders in organizations. Many leaders, however, have no background in storytelling and are confounded by how and when to share stories. In this seminar two individuals who have worked extensively in the field of organizational storytelling teach participants the basics, including the elements of an organizational story, when and how stories can be most effectively used in organizations, how stories told within an organization differ from stories told outside an organization, and how a story should be crafted to achieve goals and objectives.

The seminar is led by Thaler Pekar, founder and principal of Thaler Pekar & Partners, a consulting firm specializing in persuasive communications, and Svend-Eric Engh, author of Tell a Story: Be Heard, Be Understood, Get Action (Fokus).

QUICK TIX CODE: 1M2-501

LOCATION:
S. Dillon Ripley Center
1100 Jefferson Drive, SW
Metro: Smithsonian Mall Exit (Blue/Orange)
Quick Tix Code: 1M2-501