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Organizational Storytelling—A Tool for Transforming the Workplace
ALL-DAY SEMINAR
Fri., April 16, 9 a.m. to 4:30 p.m.
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For an introductory organizational storytelling experience, check out our evening seminar on Thursday, April 15.

Storytelling is a powerful and underutilized professional business tool that can be used to help achieve a myriad of organizational objectives, from generating new ideas to fostering strong work teams to sharing knowledge and transmitting values. Today, organizational storytelling experts show participants how narrative techniques can be used to ignite innovation and bring positive change inthe workplace for all stakeholders.

Matthew E. May, chief strategist for MBox Design and author The Elegant Solution, examines stories used to inspire workplace innovation.

Mary Poppendieck, retired 3M manager and co-author of Leading Lean Software Development, discusses the characteristics of successful leaders and explains how stories can motivate employees to perform their best and work as a team.

Steve Denning, former head of knowledge management at the World Bank and author of The Secret Language of Leadership, talks about how some companies are re-inventing the workplace using storytelling. He also discusses the role of storytelling as part of the seven basic principles of continuous innovation.

Elizabeth Woodward, a software transformation consultant with IBM and co-author of The Practical Guide to Distributed Scrum, discusses how teams can create the change they envision by focusing on prioritization of needs, user stories, and stakeholder feedback.

Seth Kahan, an independent consultant and author of the new book, Getting Change Right, shows how leaders transform organizations from the inside out by getting people on board for bold new ideas.

Madelyn Blair, CEO of Pelerei, Inc., an organizational consulting firm, explains the concept and principles of radical learning and how it can be used to develop strategies for maintaining focus and achieving results.

Novices are encouraged to enroll in The Basics of Organizational Storytelling (Thurs., April 15, 6:30 to 9 p.m.) to benefit the most from this program.

QUICK TIX CODE: 1M2-502

Coffee and pastries are served 8:30 to 9 a.m. Lunch is from 12:30 to 1:30 p.m.; participants provide their own lunch.

LOCATION:
S. Dillon Ripley Center
1100 Jefferson Drive, SW
Metro: Smithsonian Mall Exit (Blue/Orange)
Quick Tix Code: 1M2-502